Featuring new research by The Relevancy Group, sponsored by LiveClicker we explore how marketers can advance their online personalization sophstication.
Featuring new research by The Relevancy Group, sponsored by eDataSource we explore how marketer sophstication has impact on deliverability. We reveal the tactics that are having the greatest impact on email marketing metrics and revenue.
Based on November 2017 Consumer Survey by The Relevancy Group, sponsored by Zeta Global we explore U.S. and U.K. consumer holiday attitudes. We reveal consumer shopping, email marketing, mobile and social behaviors. We will share last minute tactics and conidersations to optimize for the important holiday season.
The annual Salesforce conference is Dreamforce, once again for the last decade The Relevancy Group will be attending to analyze Salesforce announcements and provide access to answers.
In Q3, The Relevancy Group partnered with CertainSource to conduct research that quantifies the utilization and efficacy of strategies and tactics employed across business verticals to drive growth in 2017, and explores the challenges and opportunities.
Join us for another Holistic Live! Connect webinar with esteemed marketing industry analyst David Daniels, CEO & Founder, The Relevancy Group & Kath Pay, CEO & Founder, Holistic Email Marketing.
Join The Relevancy Group and RedPoint where we will discuss how organizations are looking to provide relevant and contextual experiences across the customer lifecycle must have a solid understanding of their customers from anonymous to known.
Join The Relevancy Group and MessageGears's CEOs as the discuss the latest research that details how Hybrid ESPs can improve enterprise email marketing.
Join The Relevancy Group and Epsilon where we discuss new research on the role of services when optimizing People Based Marketing
As part of our Webinar Wednesday series, we will explore The Relevancy Group's research report 'The Consumer Companion: The Implications of Mobile Usage and Smartphone Ubiquity.' Published in April 2017 this paper utilizes consumer survey data to examine the adoption of mobile devices and smartphones.
Hear from expert David Daniels, founder of Relevancy Group, called “one of the most influential experts in email marketing, if not the most influential,” according to Direct Magazine. We’ll also hear commentary from industry leader and former Amazon executive Joe Thompson, VP of Marketing at home improvement retailer BuildDirect.
Join The Relevancy Group where will be launching groundbreaking new research, sponsored by OneSpot that examines the role of personalization in email marketing programs, and the business impact of increased relevance.
Join The Relevancy Group CEO David Daniels and VP of Research and Principal Analyst Nicholas Einstein at Experian Marketing Services Client Summit 2017.
Hear Nick Einstein ( VP & Principal Analyst at The Relevancy Group ) discuss what's working in #EmailMarketing today at the #summitoncontent www.summitoncontentmarketing.com #contentmarketing #socialmedia
6-8PM ET. The eec along with sponsors eDataSource, The Relevancy Group and Zeta Global are pleased to invite you to join us for an evening of networking, learning, and idea sharing. There will be complimentary food, beer and wine provided.
Based on research published in May 2017, we take an extensive look at machine learning, specifically personalization artificial intelligence. This webinar looks at the which machine learning personalzation technologies are being utilized. Get the recording.
Join The Relevancy Group and The Marketer Quarterly senior management. Many stars from our team will be there for the best email marketing event of the year. Visit us at booth #304. To get the most out of the event, download the Marketer Quarterly app for free with registration. We are a Gold Sponsor and the app sponsor for the event.
Join The Relevancy Group's VP of Research and Principal Analyst Nicholas Einstein at Oracle's annual Modern Marketing Experience.
The Relevancy Group's CEO and Founder David Daniels Keynotes day two of this conference. Developed in conjunction the membership of Only Influencers, email marketing’s most trusted and oldest community.
A unique, cutting-edge conference focused on email marketing trends and innovations, and celebrating the power of permission and performance. The Marketer Quarterly is a sponsor and David Daniels is the keynote.
This is a special webinar, that The Relevancy Group will do live on the Las Vegas strip at a Webinar Wednesday special time with special guests. We will be broadcasting live with our take on the Adobe Summit and the the IBM Amplify summit. This recording will also be part of the new Relevancy Group podcast, RelevancyRadio.
TRG CEO/Founder David Daniels will be there to make sense of everything at Adobe Summit 2017. He will be in good company with keynotes from Bradley Cooper, Peyton Manning and SNL star Kate McKinnon.
TRG VP of Research/Principal Analyst Nicholas Einstein will be there to make sense of everything at IBM Amplify 2017. He will be in good company with keynotes from our NBC friend Katie Linendoll as well as Amy Schumer, and Wayne Brady.
Shoptalk is the new blockbuster retail and ecommerce event. It covers the rapid evolution of how consumers discover, shop and buy—from new technologies and business models to changes in consumer preferences and expectations.
As part of our Webinar Wednesday series, we will explore The Relevancy Group's research report 'Programmatic Advertising Trends in 2017' and 'All About Attribution.' This research is part of our Research Subscriber Series and focuses on how the market as a whole adopts programmatic advertising in 2017.
In our annual ESP Buyer's Guide that is measured via our Relevancy Ring methodology, TRG CEO/Founder David Daniels and VP of Research/Principal Analyst Nicholas Einstein will discuss what buyers want and how vendors stack up against those needs and aspirations.
Join The Relevancy Group Principal Analysts and Research Leaders to discuss the mash-up of MarTech and AdTech that we call MadTech.
Join David Daniels, CEO & Founder of The Relevancy Group where he will highlight the consmer behaviors. While always a team effort, David has been trending this since 2000 with the same panel.
Join The Relevancy Group and hear from the authors of "The Emergence of Madtech in 2017: How DMPs Enable People-Based Marketing." This new research dicusses the intersection of Martech and Adtech, what TRG refers to as Madtech. We will discuss Data Management Platforms (DMPs) their role in People-Based Marketing.
This webinar sponsored by Zeta Global will feature two new research papers by The Relevancy Group. The first paper "The Future of Relevance - The Value of Precision People-Based Marketing" and the second paper "The End of the Last Click - Examining Attribution Methods"
Join this free webinar with The Relevancy Group's David Daniels and PowerInbox's Jeff Kupietzky present new data on the value of adaptive content. 1/25/17 1 PM ET
The Value of Email Delivery, Data, Insight, & Analysis - Principal analysts from The Relevancy Group will be joined by senior executives from 250OK to explore the state of email deliverability in 2016, and to discuss the challenges and opportunities enterprise marketers currently face.
Join TRG's Nick Einstein, At the annual winter Email Insider Summit at Deer Valley they will show how the smartest marketers are making this channel core to an always-there strategy.
Leveraging the latest consumer data from The Relevancy Group we look at the potential impact that election results have on holiday spending.
Based on new first of its kind research, The Relevancy Group investigates the value of Competitive Intelligence Applications (CIA), as well as spending, adoption, challenges and best practices for selecting a CIA partner.
Join The Relevancy Group and Branch to discuss the major findings from a recent executive marketer survey on mobile marketing and learn the best practices to optimize email marketing for the app-addicted consumer.
TRG CEO and Founder is one of the keynote speakers presenting at the Zeta Summit 2016. This is an invite only event for Zeta clients. David shares the keynote spots with Seth Goden and Martin Kihn. David will be discussing The Future of Relevance, a look into The Relevancy Group's latest research and David's analysis.
Join TRG and Branch Metrics to discuss new research by The Relevancy Group. In this intimate dinner setting, you will get the highlights of the latest research and networking opportunities while discussing how to optimize the connection of email marketing and mobile apps through deep linking. David Daniels from The Relevancy Group will be there to present the findings along with Eric Stein from Branch.
What is at the center of the next generation of marketing? The Relevancy Group surveyed 301 executives to find the answer: machine-learning platforms with sophisticated natural language processing capabilities for the production of “smart” content that resonates with a customer’s emotional decision-making.
Join TRG and Branch Metrics to discuss new research by The Relevancy Group. In this intimate dinner setting, you will get the highlights of the latest research and networking opportunities while discussing how to optimize the connection of email marketing and mobile apps through deep linking. Nick Einstein from The Relevancy Group will be there to present the findings along with Eric Stein from Branch.
Join The Relevancy Group CEO David Daniels and VP of Research and Principal Analyst Nicholas Einstein at Experian Marketing Services Client Summit 2016.
Join The Relevancy Group's VP of Research and Principal Analyst, Nick Einstein where he will discuss using email to bring videos to your customers, Video doesn't have to be only on web sites. E-retailers can deliver videos to shoppers via email.
Join The Relevancy Group, a Gold Sponsor and Speaker at The Email Innovations Summit. TRG CEO David Daniels and VP of Research Nick Einstein will be on hand to discuss research and market trends. Nick will be leading a panel on identity.
Networking and insights from industry leaders - Atlanta
May 12, 2016, 6-9pm RSVP (FREE) Join us for networking and cocktails followed by a collaborative panel discussion with some of email marketing's leading experts.
Join The Relevancy Group, Scott Kelly, Stevie Wonder and many great reasons to interface and connect with marketers.
Peggy Reinders, Principal Analyst for The Relevancy Group will be on hand at Oracle Modern Marketing Experience 2016.
For a day, Mediapost engages the marketing, agency, content and tech worlds to peer beyond au courant hand wringing and imagine advertising five years out. TRG CEO David Daniels will be on hand to discuss research and trends.
Join The Relevancy Group and The Marketer Quarterly, gold sponsors at The Email Evolution Conference. We are the exclusive App sponsor of the event.
Join The Marketer Quarterly Editor Dianna Dilworth to discuss the latest trends. ong the red-headed stepchild of digital marketing channels, email marketing knows what it's like to be bypassed as other, flashier digital techniques rise. Yet there's no denying the massive ROI email brings to modern organizations.
Join David Daniels, The Relevancy Group speaking at the Adobe Summit 2016
Sponsored by Zeta Interactive. The Relevancy Group’s Executive Marketer Survey data suggest that marketers face the ironic challenge of having more customer data than they can effectively make actionable. Learn how to leverage data. When March 10th, 2016 11am ET
TRG CEO David Daniels will be moderating this event. We would like to invite you to a local Boston meetup for email digital marketers on Monday, February 29, 2016 from 5:30-8:00 pm ET brought to you by the Email Experience Council. The objective of this event is to encourage like-minded professionals to network, collaborate, get supportive input, and spark some creative new ideas in-person.
Attend this webinar and learn how to double the performance of your marketing engine. In this webinar David Daniels will discuss the challenges of cross-channel marketing, and outline the remedies and tactics to successfully coordinate your channels to drive revenue improvement.
Join TRG Principal Analyst Peggy Reinders to discuss the latest research and marketing trends. Long the red-headed stepchild of digital marketing channels, email marketing knows what it's like to be bypassed as other, flashier digital techniques rise.
Keys to Driving Growth for Publishers Through Extraordinary Email Marketing - An exploration of core strategies and tactics to leverage in 2016. When: February 10th, 2016, 1pm CT
Join The Relevancy Group every Wednesday for a free webinar on diifferent marketing topics.
Unlock the secrets of distribution in the latest RebelMouse Webinar: The Ultimate Guide to Content Discovery + Distribution.
According to a recent survey by The Relevancy Group, marketers who utilize sophisticated analytics programs (like attribution, deep personalization and real-time decisioning) can generate more than 2 times the monthly revenue of those who do not.
Maybe your team is not aligned with common goals. Or maybe you lack the resources necessary to optimize omnichannel marketing. No matter what limitations you face, one thing is certain: The need to present customers with a holistic brand experience across channels is more urgent than it has ever been. How do you break through?
Evaluating your marketing effectiveness and understanding how you compare to your peers is crucial to any email marketing program. Adobe and The Relevancy Group recently conducted a study that examines email marketing best practices across four key areas: data, content, delivery and strategy.
The consumer experience is a hot-topic as we move deeper into a world of seemingly infinite consumer touch points. And the previously “unsexy” world of CRM is, once-again, front-and-center as email marketing, customer service operations, and real-time consumer product and service experiences via mobile apps, collectively, have a massive impact and influence over your customer’s experience with your brand.
The DMA Annual has been reinvented, to be The DMA & Then Conference, a 2.5 intensive marketing conference. Join The Relevancy Group, CEO David Daniels who will be on hand at the event and at the Westin Seaport connected to the conference for meetings and discussion.
Join this free webinar and learn how to triple email marketing revenue by utilizing real-time data and automating customer lifecycle messaging. This webinar is based on The Relevancy Group research report "The Value of Multi-Channel Real-Time Segmentation," which surveyed 300 marketing executives, underscores the value of capitalizing on real-time data.
Many online retailers send emails to consumers who abandon shopping carts. But only about 15% are following up with consumers who view a product page and then leave without buying.
Chris Marriott, Relevancy Group, VP of Services speaks about innovations in mobile, social & digital marketing.
Email may have established a track record as the most stable of online channels, but the smartest marketers are betting on massive changes in the future. Over three information packed days, we look at email from every angle: Looking Forward, Looking Out and Looking In
Join Relevancy Group CEO David Daniels where he will be moderating a panel of leading brands to discuss marketing challenges and opportunities.
Join TRG VP Chris Marriott who will be on hand to discuss industry trends and the latest research from The Relevancy Group. Chris will also be moderating the panel "What’s Next? Everything You Need to Know About Email Innovation" on June 9th at 11:15 AM.
TRG's CEO David Daniels and VP Chris Marriott will be on hand to hear the latest from the Oracle Marketing Cloud
Senior Analyst Peggy Reinders will be in attendance to discuss the latest ESP Buyer's Guide research from The Relevancy Group.
TRG CEO David Daniels discusses vendor selection with industry peers.
Vendor Face-Offs, Vendor Selection
Hear David Daniels, CEO & Co-Founder of The Relevancy Group and Nick Wheatley, Senior Manager, Enterprise Accounts at Liveclicker preview new research and data from The Relevancy Group on the benefits of leveraging RealTime Email. On-demand Webinar with registration.
Along with the FTC Commissioner, TRG CEO David Daniels keynotes the annual meeting of the Email Sender and Provider Coalition (ESPC).
David Daniels speaks on an expert email panel along with ExactTarget’s Joel Book and LeadSpend’s Ali Swerdlow, we share about 10 tips to provide compelling content.
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The Relevancy Group provides data driven market research and advisory services to improve an organization's relevance within the broader online economy.Contact us today »
We are very pleased with what David and The Relevancy Group have done to quantify our market, demonstrate a need and gave us fact based results to market with. Well done Relevancy Group!— Arthur Sweetser, CMO, eDataSource
David and The Relevancy Group's thoughts are always of great value.— David A. Steinberg, CEO & Founder, Zeta Global
The Relevancy Group has applied its expertise in the area of platform development, thought leadership and strategic positioning, keeping us at the forefront of the email marketing industry for years to come.— David Geller, CEO & Founder, Spryly Inc., Former CEO & Co-Founder of WhatCounts
The Relevancy Ring - ESP Buyer's Guide is the most comprehensive piece of research on our industry. David and his team have thoughtful and thorough advice and their deep knowledge of the marketplace is valuable.— Matt Seeley, President, Global Cross-Channel Marketing, Experian Marketing Suite
Email Marketing An Hour A Day is thought provoking, humorous and delivers value to marketers.— Scott Dorsey, Former Co-Founder and CEO of ExactTarget