Mid-Market

Market research authored by David Daniels (formerly of Forrester Research and Jupiter Research), and other analysts from The Relevancy Group. Sponsored research can be downloaded with registration. Other titles can be purchased for a fee or save and subscribe to our research. Get access. Ask the analyst; Get Access to Answers.

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  • The Value of Coordinated Multichannel Marketing for Mid-Market Retailers

    Sponsored by QuickPivot

    The Value of Coordinated Multichannel Marketing for Mid-Market Retailers

    by David Daniels, Nick Einstein

    Published October, 2015 With QuickPivot, The Relevancy Group findings highlight that email marketing remains the most effective channel in delivering revenue to multichannel marketers, but that connected marketing organizations that effectively leverage cross channel data can drive over twice the return of those that do not.

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