Market research authored by David Daniels (formerly of Forrester Research and Jupiter Research), and other analysts from The Relevancy Group. Free research can be downloaded by adding it to your cart and proceeding to checkout. Other titles can be purchased for a fee.
Sponsored by The Relevancy Group
Published September 2016. The Relevancy Ring - Email Agency Buyer's Guide, 2016. The research analyzes seven email marketing agencies that include: BrightWave, Epsilon, Inbox Marketer, Merkle, Trendline Interactive, WhatCounts and Zeta/Acxiom Impact.
Sponsored by QuickPivot
Published October, 2015 With QuickPivot, The Relevancy Group findings highlight that email marketing remains the most effective channel in delivering revenue to multichannel marketers, but that connected marketing organizations that effectively leverage cross channel data can drive over twice the return of those that do not.