Travel and Hospitality

Market research authored by David Daniels (formerly of Forrester Research and Jupiter Research), and other analysts from The Relevancy Group. Sponsored research can be downloaded with registration. Other titles can be purchased for a fee or save and subscribe to our research. Get access. Ask the analyst; Get Access to Answers.

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  • The State of Personalization in Travel and Hospitality – 2018

    Sponsored by The Relevancy Group

    The State of Personalization in Travel and Hospitality – 2018

    by David Daniels with Nicholas Einstein

    Published on 11/12/18, The Relevancy Group analyzes the state of personalization in the financial services industry. This research investigates the 2018 personalization aspirations, budgets, and tactics of financial services marketers.

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  • Benchmarking Email Marketing Performance Across Industries – 2018

    Sponsored by The Relevancy Group

    Benchmarking Email Marketing Performance Across Industries – 2018

    by David Daniels with Nicholas Einstein

    Published on 6/12/18, The Relevancy Group analyses email marketing budgets and return, as well as benchmarks operational email KPIs and suggests the growth and revenue metrics that email marketers must be focused on.

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  • The State of Email Marketing in Travel and Hospitality – 2018

    Sponsored by The Relevancy Group

    The State of Email Marketing in Travel and Hospitality – 2018

    by David Daniels with Nicholas Einstein

    Published on 4/10/18, The Relevancy Group analyzes the state of email marketing in the travel and hospitality industry. This research investigates the 2018 aspirations, challenges and tactics of travel and hospitality marketers. Additionally, we review what travel and hospitality marketers look for in an email marketing vendor and what is most important in their selection process.

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