Benchmark Data
Sponsored by The Relevancy Group
The Email Marketing Automation Imperative – 2019
Published in March 2019, The Relevancy Group analyzes the utilization of automation in email marketing. This research covers the adoption of basic email triggering but we focus on how automation can leverage real-time data to deliver relevant experiences.
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The State of Personalization in Travel and Hospitality – 2018
Published on 11/12/18, The Relevancy Group analyzes the state of personalization in the financial services industry. This research investigates the 2018 personalization aspirations, budgets, and tactics of financial services marketers.
Buy for $399.00Free with registrationSponsored by The Relevancy Group
The State of Personalization in Financial Services – 2018
Published on 11/12/18, The Relevancy Group analyzes the state of personalization in the financial services industry. This research investigates the 2018 personalization aspirations, budgets, and tactics of financial services marketers.
Buy for $399.00Free with registrationSponsored by The Relevancy Group
The State of Personalization in the Retail Industry – 2018
Published on 11/12/18, The Relevancy Group analyzes the state of personalization in the retail industry. This research investigates the 2018 personalization aspirations, budgets, and tactics of retail marketers.
Buy for $399.00Free with registrationSponsored by The Relevancy Group
Email Marketing Acquisition – 2018 Benchmark Report
Published July 2018. TRG Benchmark reports review trend analysis of a specific marketing category or tactic. In this instance, email marketing acquisition
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Considerations When Selecting an ESP
Published on 6/20/18, The Relevancy Group analyses contract length of ESPs, incentives for longer vendor relationships and offers a framework to guide vendor selection.
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Benchmarking Email Marketing Performance Across Industries – 2018
Published on 6/12/18, The Relevancy Group analyses email marketing budgets and return, as well as benchmarks operational email KPIs and suggests the growth and revenue metrics that email marketers must be focused on.
Buy for $299.00Free with registrationSponsored by The Relevancy Group
The State of Email Marketing in Travel and Hospitality – 2018
Published on 4/10/18, The Relevancy Group analyzes the state of email marketing in the travel and hospitality industry. This research investigates the 2018 aspirations, challenges and tactics of travel and hospitality marketers. Additionally, we review what travel and hospitality marketers look for in an email marketing vendor and what is most important in their selection process.
Buy for $399.00Free with registrationSponsored by The Relevancy Group
The State of Email Marketing in Financial Services – 2018
Published on 4/10/18, The Relevancy Group analyzes the state of email marketing in the financial services industry. This research investigates the 2018 aspirations, challenges and tactics of financial services marketers. Additionally, we review what financial services marketers look for in an email marketing vendor and what is most important in their selection process.
Buy for $399.00Free with registrationSponsored by The Relevancy Group
The State of Email Marketing in the Retail Industry – 2018
Published on 4/10/18, The Relevancy Group analyzes the state of email marketing in the retail industry. This research investigates the 2018 aspirations, challenges and tactics of retail marketers. Additionally, we review what retailers look for in an email marketing vendor and what is most important in their selection process.
Buy for $399.00Free with registrationSponsored by The Relevancy Group
The Email Marketing Automation Imperative
Published in March 2018, The Relevancy Group analyzes the utilization of automation in email marketing. This research covers the adoption of basic email triggering but we focus on how automation can leverage real-time data to deliver relevant experiences.
Buy for $299.00Free with registrationSponsored by Branch-multi
Email Marketing Mobile Readiness in 2018
In Q4 of 2017, The Relevancy Group (TRG) conducted research on the mobile usage, preferences, and habits of over a thousand U.S. consumers. The research also utilized TRG executive surveys from 2017 and a questionnaire that captured the mobile capabilities from the ten leading Email/Everychannel Service Providers.
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